If You Ain’t First, You’re Last

Oct 2017

Ricky BobbyAs Ricky Bobby once philosophized, “If you ain’t first, you’re last.”  Nobody likes being second best.  At Altus, we take great pride in the fact that our VoIP solution is built on the #1 global platform for cloud communications, BroadSoft.  Beyond that, Altus offers white glove installation service and back end support for a fraction of the cost of many competing carriers.  Perhaps when it comes to cloud based phone systems, you can have your cake and eat it too.


49% Market Share, And Rising

According to a recent report by the industry analysts at Synergy Research Group, BroadSoft not only retained its number-one position in the global Unified Communications as a Service (UCaaS) but expanded its leadership position, growing its market share of new line shipments from 42.6% to 49.4%, more than doubling the 20% market share of the second largest provider, Cisco1.  As with many things, being large has its benefits, as scale has enabled leading BroadSoft-based service providers, like Altus, to offer world-leading communications technology at very competitive price points.

If You Ain’t First, You’re Last

A Rising Tide For Cloud

The Synergy Research report also estimated that the global installed base of cloud based VoIP lines is approximately 37 million subscribers, with almost 17 million of those subscribers residing on BroadSoft platforms.  Gartner, another technology analyst, estimated that the shift away from on premise PBX phone systems to cloud based phone systems will continue to accelerate, with cloud line shipments increasing by 17.9% in 2017 while premise-based line shipments forecast to decline by 5.2%.  Furthermore, Gartner forecasts that cloud-based installations will surpass premise based shipments by 20202.

Don’t Skimp on Service

 What makes our offering at Altus unique is our commitment to personalized service and support.  Our team of experienced professionals has decades of experience in designing, implementing, and supporting business phone systems of all shapes and sizes.  Unlike most cloud providers, we conduct 90% of our installs on-site, enabling our business customers to embrace the benefits of cloud technology without sacrificing personalized service.

Are you looking for the best cloud based phone system for your business?   Do you want your next communications platform to be based on industry-leading technology without spending a fortune?  Then look no further.  Experience the Altus difference today.  Be first, not last.


(1) Synergy Research Cloud & On-Premise IP PBX Market Share Report June 2017. New shipments share for CY16, market share as of 1Q17

(2) Gartner, Forecast: Unified Communications, Worldwide, 2014-2021, 2Q17, Meghan Fernandez, et al. 27 June 2017

About Altus

Altus is the premier choice for cloud-based business communications, providing companies with flexible and secure technologies that help employees and customers stay connected more easily.  Whether looking for basic voice service, comprehensive unified communications, or contact center, business executives trust Altus to deliver the latest features and functionality without costly capital spending programs.  Start communicating better with Altus.  For more information, visit www.altusuc.com or call toll free 866.922.4001.

« Preventing Business Disruption When Disasters Occur Cisco Makes a Splash in UCaaS »